JB Bittner's blog

How do you get people to read stories that matter?

You’re producing an investigative reporting package to rival the best Watergate tomes.
The legwork is finished and the writing, no doubt, will draw the attention of the Pulitzer committee.
Now, how do you get readers to care? To read?

Poynter’s Al Tompkins turns to psychology for ideas. Remember what your journalism school adviser said about every course being valuable to a journalist somewhere along the career path? Makes you a little sorry you used that behavioral science book to prop open the dorm window.

Warm up to videography

Robb Montgomery is a great resource for those of us learning video at novice level or polishing our skills.
Click here for Robb's five tips on making better video reports.
More at his Web site on Multimedia Training and Visual Journalism.

Links to tools to use the Web

Can you know too much when it comes to ways to use the Internet to get news to readers? Nah.
So click here - Webb Media - for the 10 Tech Trends Amy Webb shared at APME in St. Louis last fall.

APME 2009 on line

APME opens with a look at Detroit Free Press, Chicago Tribune, diversity and managing change

Chicago Tribune Editor Gerould Kern and Detroit Free Press Publisher Paul Anger told APME members today how things are working out after they took revolutionary approaches to metro newspaper survival.
The Free Press is seeing numbers in line with anticipation - some favorably exceeded estimates - after moving to a mixture of home delivery/on line publication/electronic editions that reduced the number of days readers find the Free Press on their doorstep.

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